Fantasy sports is a huge industry that is continuing to grow. We have a new project, thanks to an award from Yahoo, that looks at motivations and gaming behaviors of fantasy sports players. While Yahoo has a new daily fantasy sports service, our research will not be focusing on any specific service, but rather about understanding the psychological factors that influence players and their use of technology to do research before they make their bets. (Prior research shows that fantasy sports players spend a considerable amount of time doing research!)
Prof. Wohn was one of the recipients of the Yahoo Faculty Research Engagement Program award. Read more about that here.